中文摘要：

在2009年和2010年两次对国内排名前100位的农业网站进行调查的基础上，从应用形式与内容两个方面考察图像信息在农业网站中的应用情况及其效果，针对如何应用图像等多媒体信息进一步提升农业网站建设水平提出建议。

英文摘要：

Based on surveys and census of China agricultural websites ranked in the first 100 places in 2009 and 2010, the paper an- alyzes effects and satisfaction of image information in the websites from the point of view of their contents and appearances, proposes some suggestions and references to use this multimedia information better in the agricultural website construction. The purpose is to combine images with the websites harmoniously, to make them more attractive, hence to promote farming and rural affairs to progress faster and better. In addition, the authors hope it can be helpful to better exhibition and services of multimedia information in other websites, such as di~,ital library, museum and archives, etc.