基于动态视角,围绕商业模式创新展开研究,提出了包括动态要素、构成要素和成功要素的动态商业模式创新逻辑框架。并以创业板上市的立思辰为案例,基于逻辑框架,对其商业模式创新过程和动态要素进行了描述,并分析了其商业模式创新的有效性。
The research on business model innovation in this paper is based on dynamic perspective,and the dynamic business model innovation logic framework which includes dynamic factors,composed factors and successful factors is put forward.Then,based on this logic framework,Lanxum technology Co.,LTD in growth enterprise market is taken as the case,the process of its business model innovation and the dynamic factors which affect its business model innovation are described,the effectiveness of its business model innovation is also analyzed.