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中文摘要：
问责是媒体履行社会责任的有效途径之一,2008年发生的汶川地震是中国媒体建设问责制度的良好契机。本文对国内五份主要报纸媒体中有关汶川地震的11515篇报道按照问责主题进行了二次主题抽取,对抽取出的249篇报道进行了主题词统计和分析。调查发现：国内媒体已经开始建设问责制度,不同的媒体由于定位和特征的不同,在问责主题的选择上也有显著差异。在此基础上,提出了政府应协同媒体在灾害管理过程中充分发挥并提高问责的功能和效能,促使媒体在危机沟通中发挥积极主动作用等建议。
英文摘要：
The 2008 Wenchuan Earthquake stimulated Chinese Mass Media to construct the mechanism of accountability.On the base of 11515 reports from five Chinese mainstream newspapers that gave reports about the earthquake,the paper investigates and analyses the keywords of 249 reports directly related to accountability by comparison methodology.The study finds out that,Chinese mass media has started to fulfill their social responsibility in terms of accountability,but the main topics of accounting differ greatly among the reports.The authors finally suggested that government should adapt an integrated strategy to encourage media to play a more active role in communicating crisis by enhancing their ability of accountability.
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