欢迎您！东篱公司
退出
-
申报数据库
-
立项数据库
-
成果数据库
-
项目获奖数据库
中文摘要：
城市旅游形象是吸引游客最关键的因素之一，旅游城市之间的竞争在很大程度上是旅游目的地形象的竞争。城市精神与旅游目的地形象在一定程度上反映了城市的内涵和特性。从城市精神视角来探讨旅游目的地形象，从城市精神的虚化与旅游形象具化的现状展开的，意在洞察和建立城市精神与旅游目的地形象之间的离析差异与契合关联，达到两者有效的交叉和融合分析，从而使城市获得深刻广泛的关注和发展。以郑州市为例进行分析，其城市精神与旅游地形象之间除存在差异之外，在旅游资源、文化氛围、社会环境、居民素养等多个方面还具有契合影响作用。
英文摘要：
The tourism destination image was one of the most crucial factor to attract visitors. Competition between the cities was largely by the competition in the tourism destination image. The spirit of city and the tourist destination image reflected the content and features of the city. The au- thor intended to establish the fit correlation between the spirit of the city and tourism destination image, enable the city to get deep and widespread concern and development, from the perspective of the spirit of the city to explore the tourism destination image. This paper analyzed the spirit of the city of Zhengzhou which were helpful for tourism resources, cultural environment, social environment, residents literacy.
同期刊论文项目
同项目期刊论文
期刊信息
位置：