我国数字文化治理的社会参与度弱,传统文化管理模式导致碎片化和分散化问题严重。文章在分析整体性治理理论的基础上,提出建立整体性数字文化治理体系:以满足公众数字文化服务需求为目标,增强制度、技术、人力等保障;构建多元数字文化治理主体,理顺设置主体、建设主体、管理主体的关系;明确数字文化事业和数字文化产业的界限;建立整体性数字文化治理监督机制。
The inadequate social involvement and the traditional culture management mode lead to severe fragmentation and decentralization in digital culture governance. Based on holistic governance theory, a holistic digital culture governance system is established. This system is oriented by public needs for digital cultural services, enhances system, technology and human resources security, multiple society subjects are introduced, relationship between settings body, construction body, management subject is straightened out, definitions of digital cultural undertakings and digital cultural industry are clarified, and supervision mechanism for holistic digital culture governance is developed.