随着国家创新驱动发展战略的深入实施,大众创新日益受到重视。“大众创新是什么,又是如何运行的”这一命题就摆在国内外理论界面前,需要给予科学界定和研究。首先在对用户创新、开放式创新、专—业余爱好者创新和大众创新从内容与运行模式两个维度进行比较研究的基础上,界定与完善了大众创新的概念;其次,在Crawford研发合作模型基础上,将大众创新分为三种类型,即网络社区式、实体空间式和平台众包式,并探究其运行模式;最后,就每种模式进行了案例分析。
With the implementation of the national innovation-driven development strategy, crowd innovation draws more and more attention. What is crowd innovating? How does it operate? These propositions are at the infancy stage in both domestic studies and oversea researches and need to be scientifically defined and researched. The comparative research methodology is employed in this study which comparatively analyzes user involvement, open innovation, the Pro-Am Revolution and crowd innovating from the two dimensions of contents and operation modes. The concept of crowd-innovating is further defined. Then, according to the R&D cooperation model pro- posed by Crawford, the Crowd Innovating is creatively divided into three types, namely the online community, physical space and platform crowdsourcing, and its operation mode is explored. Finally, we use case study to ana- lyze each type. Furthermore, this study attempts to make some contributions on the theory of mass innovation and provide certain theoretical guidance for practice.