在"互联网+"背景下,基于生产商委托互联网回收商和专业拆解公司回收的双渠道回收模式,构建了生产商、互联网回收商及专业拆解公司组成的闭环供应链博弈模型.分别分析了在集中决策和分散决策下闭环供应链各成员的定价策略.同时进一步分析了在分散决策情况下,互联网回收商的转让定价策略.最后通过数值算例,比较了这两种决策下的最优定价及供应链系统收益情况,并且分析了转让价格系数对供应链系统收益的影响.
With the development of the"Internet+",a dual-channel recycling model that product recycling was determined by the Internet recycler and professional dismantling enterprise have formed.A closed-loop supply chain game model consisting of the manufacturer,Internet recycler and professional dismantling enterprise was investigated.In centralized decision-making and decentralized decision-making are analyzed respectively under the pricing strategy of closed-loop supply chain members.Further analysis about the transfer pricing strategy of Internet recycler in the case of decentralized decisionmaking have done.Finally,a numerical example compares the two decision-making under the optimal pricing and supply chain system profit situation,and analyzes the coefficient of transfer price influence on the supply chain system profit.