研究目的:通过分析农地整理建后管护农民的参与意愿和参与行为的影响因素,揭示农民参与的意愿—行为转化机理。研究方法:基于计划行为理论、交易费用理论的理论分析和基于Logistic回归模型、多元线性回归模型的实证检验。研究结果:(1)农地整理建后管护的农民参与意愿受到知觉控制的显著影响,农民参与行为则主要受到主观规范的显著影响;(2)从交易费用视角来看,对管护行为的监督难度是影响意愿—行为转化的显著性因素;(3)对管护行为的监督难度受到管护实施的激励效用和约束效用影响。研究结论:建议发挥乡村精英的资源优势和社会影响力,同时制定农地整理建后管护的契约以降低交易费用。
In the context of the existing difference between farmers' willingness and behavior during the participation process of land consolidation projects supervision and maintenance,this paper aims to analyze the influence factors of farmers' willingness and behavior, and develop a comprehensive framework for the transformation between them. Planned Behavior Theory and Transition Cost Theory are applied to propose decision-making models. Logistic Regression and Multiple Linear Regression are employed to test the validity o consciousness control factors significantly affect the farmers' f the theoretical assumptions. The results indicate that 1 )the willingness, while subjective norm variable is the significant factor of farmers' behavior; 2)from the perspective of Transition Cost Theory, the difficulty degree of maintenance is the important factor of willingness-behavior transformation and; 3)the difficulty degree of maintenance is chiefly decided by the incentive and utility constraints of the implementing behavior. In conclusion, it is suggested the rural elites' advantage of social resources and social network should be utilized and formal contract should be approved in order to decrease the transition cost.