目前服装行业竞争已然呈现出供应链间的竞争,服装行业供应链上各节点企业需通过相互合作弱化牛鞭效应,以消除服装行业供应链中不必要的积压库存,从而增强整体服装行业供应链的竞争力。通过对服装行业供应链和牛鞭效应的描述,本文探究了服装行业供应链致使牛鞭效应的成因;在剖析服装行业供应链管理作用机理的基础上,研究通过相应路径来弱化牛鞭效应,实现服装行业有序而又良性化发展。
The current competition in garment industry is already showing the competition of supply chains. Each node company, which on the supply chain of garment industry, makes mutual cooperation to weaken the bull - whip effect, in order to eliminate unnecessary backlog of inventory on the supply chain of garment industry, thereby enhancing the over- all competitiveness of the garment industry supply chain. This paper describes garment industry supply chain and bull - whip effect, simultaneously explores the causes resulting in the bull - whip effect. Then, based on the mechanism of ac- tion in supply chain management of garment industry, the paper puts forward making the appropriate path to weaken the bull - whip effect, in order to achieve healthy and orderly development of the garment industry.