互联网时代的到来对我国意识形态产生了巨大影响,而当前关于互联网与意识形态的研究存在着误区,即只将互联网传播的内容看作意识形态而忽略了互联网本身也具有多元主义与个人主义等政治属性,而这种政治属性本身同样可以被看作是一种意识形态.因此,要正确认识互联网技术的意识形态属性,从主流意识形态的包容性调适、互联网意识形态的制度性规范、互联网意识形态的技术性约束等方面来探索互联网意识形态传播的规范性路径.
The arrival of the Internet era has had a tremendous impact on China's ideology, yet the studies on the Inter- net and ideology show misunderstandings in that they only viewed the content of the Internet as ideology while ignoring the fact that the Internet in its own fight has political attributes such as pluralism and individualism. Such political attributes can also be seen as ideology. Therefore, to eorrectly understand the ideological properties of Internet technology, we should explore the normative path of Internet-based ideological dissemination from the perspective of inclusive adaptation in mainstream ideology, institutional regulation of Internet-based ideology, and technical constraints for Internet-hased ideology.