动漫游戏产业作为文化创意产业的分支,受到越来越多的重视,国家在文化产业“十二五”规划中,将动漫游戏产业作为重要的组成部分,期间将大力发展。选取动漫游戏产业的主要技术——3D技术作为主要研究对象,从专利角度分析北京动漫游戏产业的优势、劣势、机会和威胁,针对性提出相关政策建议。研究表明,从专利角度进行产业现状及对策分析的研究思路是可行的,对其他产业研究具有借鉴意义。
Animation and game industry is a branch of the cultural and creative industry. It recently gets more attention,for that, in the development planning for the twelfth five-year of cultural and creative industry, our government has put forward that animation and game industry will be as an important component to get rapid development. Taking 3D as the objective technology, we use patent analysis method to research on strength, weakness, opportunity, and threat of animation and game industry in Beijing, followed by suggestions on the industry. The conclusion shows that it is feasible to research on industries by patent analysis, and it is referable for other industries research.