摘要:旅游者的需求和消费行为始终是中国旅游研究的前沿问题。我国在旅游市场需求预测研究方面也进行了不断的探索,取得了丰硕的成果。通过对国内旅游市场需求预测近30年的研究成果的系统梳理.总结我国旅游市场需求预测研究的轨迹和特点,为我国进一步进行旅游市场需求预测研究提供借鉴。
Tourism demand and consumer behavior are both important issues under research in China's tourism. In this regard there have been plenty of achievements by now. This paper reviews the researches concerned in the recent 30 years and generalizes the forecasting methods for the reference of developing China's tourism.